Twitter | Uncomplicated Online Marketing | Articles, Tools, Tips, & Advise for Non-Technical, Small Business Owners

10 Small Business Social Media Marketing Tips

Posted on21. Sep, 2010 by tjswing.

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Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I’ll offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to get [...]

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How Companies Should Approach the New Twitter Advertising Model

Posted on29. Apr, 2010 by tjswing.

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By now, everyone has heard about Twitter’s move into the paid advertising world. This week’s announcement that companies will be allowed to pay to have their posts lead search results on the popular social media platform launched hundreds of news items and more than 1,000 blog posts per hour (according to Google Blog Search) in the [...]

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10 Dos and Don’ts for Brands on Twitter

Posted on27. Apr, 2010 by tjswing.

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When it comes to Twitter and brands, consumers who are also Twitter users have plenty to say on the subject. We’ve interviewed a few folks, analyzed a couple of streams, and come up with ten common, recurring requests and complaints from users who’ve engaged with brands on Twitter. As it turns out, the rules they expect [...]

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5 Unique Ways to Use Twitter for Business

Posted on24. Apr, 2010 by tjswing.

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Customer service, recruiting, contests, giveaways and promotions — these are all standbys for businesses usingTwitter as a medium to connect with customers and fans. Given that Twitter as a platform supports nearly limitless applications for business use, we thought it time to highlight some of the newer Twitter-for-business opportunities that aren’t so obvious. From pitching [...]

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The Ultimate Guide to Twitter Theme Design

Posted on06. Apr, 2010 by tjswing.

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This post will help you become a real Twitter theme design Guru. You will learn how to design the cool theme, where to draw inspiration or where to get/generate some free themes if you don’t have time to create something on your own, don’t know Photoshop or you are just lazy and spend most of [...]

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Social Media Works for Business, Study Says

Posted on30. Mar, 2010 by tjswing.

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I don’t want to say I told you so, but social media works for business and, finally, there is strong evidence to substantiate that claim. Several research reports over the past couple of months have validated the influence of social networks like Facebook and Twitter on the buying process. Specifically, the study of over 1,500 consumersby [...]

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How To Boost Search Engine Rankings Using Twitter

Posted on25. Mar, 2010 by admin.

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As Twitter results become increasingly commonplace on search engine result pages, there’s no time like the present for in-house marketers to help spice up unpaid search efforts with some Twitter action. As brand names are quickly claimed, the marketer who hesitates may be lost. There are lots of wonderful branding and customer communication benefits to [...]

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What Social Media Users Want [STATS]

Posted on23. Mar, 2010 by admin.

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Twitterers mostly consume news, MySpace users want games and entertainment, Facebookers are into both news and community and Digg’s audience has a mixed bag of interests. This is all according to online advertising network Chitika, who set out to analyze the interests of MySpace, Facebook, Twitter and Digg users by comparing the genres of sites that receive [...]