Archive for 'Facebook'

10 Small Business Social Media Marketing Tips

10 Small Business Social Media Marketing Tips

Posted on21. Sep, 2010 by .

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Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I’ll offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to get [...]

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10 Ways to Create a More Engaging Facebook Page

10 Ways to Create a More Engaging Facebook Page

Posted on07. May, 2010 by .

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Facebook pages can be a huge way to connect to audiences. Facebook statistics tell us that the average user (at the time of this writing) is connected to 60 pages, groups and events. This means that aside from all the other Facebook friend activity that goes on, your page is one of 60 trying to grab [...]

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5 Ways Facebook’s Open Graph Will Impact E-commerce

5 Ways Facebook’s Open Graph Will Impact E-commerce

Posted on07. May, 2010 by .

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Mitchell Harper is co-founder of BigCommerce, a leading provider of shopping cart software used by more than 40,000 organizations worldwide. Mitchell has written and published over 300 articles relating to software development, marketing, business, social media and entrepreneurship. After watching Mark Zuckerberg’s recent keynote at the Facebook F8 developers conference, it is clear that Facebook is looking to [...]

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What you should know about Facebook’s changes

What you should know about Facebook’s changes

Posted on22. Apr, 2010 by .

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Facebook announced some changes on Wednesday that are intended to make the Internet more social. Essentially, Facebook is stretching out into the rest of the web. But what do these new features actually mean for everyday people who use the Internet? And when you see these Facebook-looking features popping up on other web sites, how [...]

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10 Secrets To Creating Your Brand’s Facebook Presence

10 Secrets To Creating Your Brand’s Facebook Presence

Posted on10. Apr, 2010 by .

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Want to know how to most effectively build your brand’s presence on Facebook. While we have presented numerous guides for marketers using Facebook, some of our guides are not created by the leading practitioners which is why we like to give these individuals the opportunity to share their experiences on Facebook. Christopher Parr directs the [...]

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Social Media Works for Business, Study Says

Social Media Works for Business, Study Says

Posted on30. Mar, 2010 by .

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I don’t want to say I told you so, but social media works for business and, finally, there is strong evidence to substantiate that claim. Several research reports over the past couple of months have validated the influence of social networks like Facebook and Twitter on the buying process. Specifically, the study of over 1,500 consumersby [...]

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5 Essential Apps for Your Business’s Facebook Fan Page

5 Essential Apps for Your Business’s Facebook Fan Page

Posted on29. Mar, 2010 by .

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. If you’ve already searched for some Fan Page inspiration and undertaken the task of building a custom landing page for your business’s Facebook presence, you may now be in the market for some features [...]

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Facebook plans to add ‘place’ feature

Facebook plans to add ‘place’ feature

Posted on27. Mar, 2010 by .

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Facebook on Friday proposed creating a way for people to add their locations to Facebook pages but released almost no details about how the feature will work. The location-based feature, hinted at in a post on Facebook’s blog, would give the social network’s 400 million-plus members a function that has been popularized on newer “location-based” [...]

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Why Your Brand Needs to Be on Facebook Now

Why Your Brand Needs to Be on Facebook Now

Posted on24. Mar, 2010 by .

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With 450 million users globally (and millions more being added each week) Facebook is dominating the web in unparalleled ways. Yet, even as the social network has steadily grown over its short but remarkable history, many brands have remained on the sidelines of the social media revolution. Facebook was the most visited site on the web [...]

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