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Archive for 'Identity'

Guidelines for Writing a Good About Page

Posted on05. May, 2010 by tjswing.

The About page—just about every single website has one. The About page is where site users go to learn more about the site they’re on. If you want to convert visitors to users, capture opportunities to work with people, and give your regular users a deeper appreciation of what your site does, a well written [...]

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Vital Tips For Effective Logo Design

Posted on28. Apr, 2010 by tjswing.

There have been numerous creative logo design showcases, logo design resources and logo design tutorialsposted across the Web. While these help you to create a powerful toolbox for your logo designs, first you need to gain a solid understanding of what makes a logo design good and what you need to consider before starting using this toobox. In [...]

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Branding, Identity & Logo Design Explained

Posted on23. Apr, 2010 by tjswing.

A logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product. There has been some recent discussion on the web about this topic, about your logo not being your brand. Although this may be true, I [...]